President Trump gets a lot of credit — perhaps too much credit — for his mastery of the media. It’s certainly true that he knew how to command attention on the campaign trail, though his favorability numbers suggest that was something of a mixed blessing.
But since Jan. 20, it’s become clear that no one in the Trump family has mastered the media to positive effect better than his daughter Ivanka.
Witness Example No. 42,350 in support of that claim.
Imagine, for just a moment, any other face from the administration on that magazine coupled with a headline reading “I disagree with Trump.” Imagine if it were Stephen K. Bannon or Reince Priebus or Sean Spicer. For two weeks, the hours of 7 a.m. to 8 a.m. on every weekday would be spent reading @realdonaldtrump tweets excoriating them for their insolence.
Even Jared Kushner, Ivanka’s husband and long Trump’s rock in the White House, appears to have rankled the president with his recent Time magazine cover — even without a headline that was critical of his father-in-law. In a meeting on Tuesday, the president joked that Kushner had become “more famous than me,” given his recent turn in the public eye. We say joked, but that’s the same thing that Trump said shortly before he fired then-FBI Director James Comey. Ivanka’s unlikely to suffer the same fate.
The extent to which Ivanka and Jared have carefully cultivated their positions as White House contrarians has been a marvel to behold. Steady as a metronome, stories have presented the pair as the quiet, moderating forces in the Oval Office, pushing the president to stick with NAFTA or to prioritize climate change or what have you. The US Weekly article teasing the cover story does precisely that: It presents the eldest Trump daughter as not really being on Team Trump, despite, you know, the no-salary position in the administration and the last name.